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Aims of the 2018 Symposium

Since 2000, we have observed a very strong growth in the sales of the Luxury sector. At the same time, the number of academic articles devoted to Luxury has increased exponentially. Accordingly, the objective of the third edition of the biennial Monaco Symposium on Luxury is to advance knowledge on luxury marketing by bringing together international scholars from different disciplines and top level practitioners working in the field of luxury from all over the world. The formal program comprises both academic papers and sessions featuring presentations by Luxury managers and consultants. In addition to this formal program, a friendly and informal atmosphere of exchange between academics and practitioners characterizes the Symposium. In that spirit, each academic paper will be given a full 30 minutes for presentation in order to facilitate exchanges between participants and the managerial presentations allow ample time for questions from and interactions with academics.

« This is the place where researchers of the world meet together and present their most recent cutting edge research on luxury . This is also the place where academics meet executives of the luxury industry »

Jean-Noël Kapferer