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Academic Presentations

Read the 2016 Academic Presentations with abstracts

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Professional Presentations

Brand Author(s) Title

Accor Hotels

Olivier Arnoux Dream, Plan, Book, Stay, Share and Return : How User Generated Content impact the entire Customer Journey and how Accorhotels uses eReputation to improve its Customer Experience
Christie's Emilie Villette Presentation
Frost & Sullivan Arnaud Bossy When digital innovation enter into you beauty secrets !
Havas Luxhub   Presentation
Jean Patou Bruno Cottard Presentation

A Unique Brand Portofolio   Presentation
Luxury Attitude   You Make Luxury Come True
Luxury Media Marika Taishoff Presentation
Luxury Printed Media   Presentation
McKinsey Nathalie Remy How luxury brands re-define the customer experiences of Millenials?
Nielsen   Growth and Differentiation Through Customer Experience
Nielsen Hasan Mouheb & Kate Slaymaker Applying Neuroscience to Market Research
Parkview, Christie's, Jean Patou, Wally Yachts Bertrand Petyt, Emilie Villette, Bruno Cottard & Luca Bassani Hyper luxury: Unique Pieces and ultimate luxury – jewelry, yachts, perfumes, fine arts The latest trends on a more global market
StyleSage USA Jade Huang & Robert Figiel Big Data and Luxury Fashion
UCLA Sanjay Sood & Mirei Takashima What Luxury Marketers can learn from Hollywood
Wally Yachts Luca Bassani Presentation